Square Enix – Dungeon Siege III – Jo’s Dungeon Crib Video

I produced Playboy’s campaign for the release of Square Enix’s Dungeon Siege III video game.  The campaign included display ads, feature section takeovers, a homepage takeover, and some branded editorial coverage.  The centerpiece was a video with Playboy’s Gamer Next Door locked in a dungeon playing Dungeon Siege III.

I scouted locations, wrote several early drafts of the script, and developed the budget.  On set, I supervised talent and a 9 person production crew.  I directed the video, supervised the edit in post-production, and worked with the client on all revisions.

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