I produced Playboy’s campaign for the release of Square Enix’s Dungeon Siege III video game. The campaign included display ads, feature section takeovers, a homepage takeover, and some branded editorial coverage. The centerpiece was a video with Playboy’s Gamer Next Door locked in a dungeon playing Dungeon Siege III.
I scouted locations, wrote several early drafts of the script, and developed the budget. On set, I supervised talent and a 9 person production crew. I directed the video, supervised the edit in post-production, and worked with the client on all revisions.